beOnd and Air Cairo Bring All-Premium Travel to Egypt
London, 5 November 2026

LONDON, 5 November 2026 – beOnd, the world’s first 100% premium leisure airline, and Air Cairo today announced a partnership to bring beOnd’s all-premium travel to Egypt and the African continent. The two airlines signed a memorandum of understanding in Cairo on 22 October 2026.
From summer 2027, Air Cairo will operate beOnd-branded flights with Airbus aircraft fitted with the award-winning beOnd cabin, where every seat is a lie-flat bed. The flights will connect Egypt with Europe and the Gulf, so travellers reach Egypt’s coast, its history and its cities rested and at ease.
Guests will travel in a cabin designed and made in Italy, with the personalised service beOnd is known for. Air Cairo brings its operation, its network and its long experience of travel to and from Egypt.
The aircraft will also be available for premium charter, for luxury brands, private groups and tour partners who want to fly their guests together.
Routes and schedules will be announced in the coming months, with bookings planned to open in H1 2027.
The partnership was announced at World Travel Market in London, in the presence of H.E. Sherif Fathy, Egypt’s Minister of Tourism and Antiquities.
“Encouraging this partnership is an integral part of the Ministry’s strategy to promote Egypt’s unparalleled tourism diversity and expand its range of distinctive tourism products and experiences. We highly value the role of Air Cairo as one of the key supporters of the tourism industry, whose efforts contribute to enhancing connectivity, supporting tourism growth, and strengthening Egypt’s position as a leading global tourism destination. Such partnerships reflect our commitment to fostering closer cooperation with our partners in the aviation sector to achieve sustainable growth and further enhance the competitiveness of the Egyptian tourism destination,” said H.E. Sherif Fathy, Minister of Tourism and Antiquities of the Arab Republic of Egypt.
“Egypt has some of the most remarkable places on earth, and many travellers who want to reach them in comfort,” said Tero Taskila, Chief Executive Officer of beOnd. “Air Cairo knows this market better than anyone. Together we can start the holiday from home, not at the hotel. Our cabin gives us the luxurious surroundings. Our people give us the experience. Both have to match the places we fly to.”
“Premium travel to Egypt is growing, and our guests expect more. Working with beOnd lets us offer a tested, award-winning luxury product on our routes from next summer, built on Air Cairo’s operation and network. This is the start of a strong partnership,” said Hussein Sherif, Chairman and Chief Executive Officer of Air Cairo.
ABOUT beOnd
beOnd is the world’s first 100% premium leisure airline, created for guests who want the journey to match the destination. Operating a fleet of all-premium Airbus A320-family aircraft, beOnd combines lie-flat comfort, personalised service and thoughtfully designed luxury. Its scheduled, charter and bespoke travel services have flown to more than 90 airports in 50 countries.
www.flybeond.com | @flybeond | media@flybeond.com
ABOUT AIR CAIRO
Air Cairo is an Egyptian hybrid airline, founded in 2003 and based in Cairo. It flies a fleet of 44 aircraft, including Airbus A320neo, Embraer E190 and ATR 72-600 aircraft, to more than 80 airports in 26 countries across the Middle East, Europe and Africa. Air Cairo is a member of the Arab Air Carriers’ Organization (AACO). www.aircairo.com
CONTACTS
For media enquiries (beOnd): media@flybeond.com