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    *Based on availability and on your selected fare

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    The in-flight menu showcases fresh, seasonal ingredients, including sustainably sourced produce, vegetarian options and delicious bread baskets. At Beond, we prioritise your comfort and well-being by catering to all dietary preferences. Elevate your dining experience with our bespoke table service presented on high-quality chinaware for a touch of elegance.

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    Our routes

    We fly you from various routes on a direct flight to the tropical wonder of the Maldives on an unforgettable trip. beOnd introducing a new definition of luxury travel.

    beOnd selects Clip for design of luxury inflight tableware

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    beOnd — the world’s first premium leisure airline — partnered with Clip, a global inflight leader — to offer a bespoke collection from distinguished brands William Edwards (Fine China), Robert Welch (Cutlery) and Chilewich (Place Settings)

    MALE, MALDIVES (September 22, 2023) Today, beOnd and Clip announced that Clip will select and supply luxury inflight tableware for beOnd, the world’s premium leisure airline.

    Clip teamed up with English brand William Edwards to create a bespoke tableware collection infused with old-world refinement and traditional craftsmanship. The collection consists of fine China with subtle golden watermark patterns. Every piece of the set incarnates understated luxury.

    In addition, the cutlery chosen further enhances the onboard experience. The cutlery was developed in partnership with Robert Welch, a heritage English manufacturer. True to the silversmithing DNA of the brand, every element is finely polished and shaped for a comfortable hold, beauty, ease-of-use, and efficient to be carried onboard an aircraft.

    “beOnd is dedicated to delivering exceptional premium-class travel experience to a new generation of global travellers who seek adventure, beauty and quality,” said Max Nilov, a founder of beOnd. “beOnd wanted only the very best tableware on board to complete the experience. Clip brought our vision to life, down to the finest details — and we believe our customers will agree.”

    “Clip are honoured and delighted by this partnership with beOnd to develop the finest tableware selection for their passengers,” said Cindy Lam, Director of Clip. “Assembling this unique, elegant, and understated design with beOnd has been an incredible process and we believe the products will provide an unprecedented dining experience on beOnd’s flights.  We believe these beautiful, curated products will help create an emotional experience for passengers. The unique pieces help to elevate beOnd’s brand vision and provide an exceptional dining experience that is meant to be appreciated during the flight.”

    beOnd will begin operations in the fall of 2023, with Maldives as its first hub. The airline intends to fly a fleet of state-of-the-art Airbus A320-family aircraft in a unique luxury, lay-flat configuration, bringing passengers to Maldives from Europe, the Middle East, and Asia-Pacific. 

    Images of the collection are available on request from beOnd.

    About Clip
    Clip was founded in 2015 by inflight equipment expert Cindy Lam and industrial designers Big-Game. They create amenity kits, tableware equipment, textiles, skincare products & sustainable solutions. Clip’s goal is to propose all items airlines need to take care of their travelers providing adapted and tailor-made solutions. Clip is a combined force of inflight equipment experts and experienced industrial designers who have worked extensively with international brands. Their aim is to provide simple, effective, aesthetically functional, value-adding solutions and services for their highly appreciated airline customers from initial concept to final product delivery.

    Visit:
    www.cliponboard.com

    For further information contact:
    beOnd, Marketing & Communications Department
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